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This site states the following, "We offer language arts software, written BY a teacher, FOR teachers and their kids." Our analyzers noticed that the web site also stated " Free downloads are available for the following products." The Website also stated " For additional details, please select a title from the above navigation bar. Our full staff of animated, talking avatars is ready to teach 30 language arts mini-lessons to your classes of middle school students, grades 5 to 9. Fits into lesson plans when you need them or serves as stand-alone, multimedia lesson plans." The website's header had free software as the most important keyword. It was followed by language arts, middle school, and PowerPoint which isn't as highly ranked as free software. The next words the site uses is journalism software. smart board was also included and will not be understood by search crawlers.